Offline Presentations

INHIBITING UNETHICAL PRO-ORGANIZATIONAL BEHAVIOR: HARNESSING THE EFFECTS OF RESPONSIBLE LEADERSHIP AND LEADER MEMBER EXCHANGE

1081_Mng_1043: ANEEQ INAM, UNIVERSITI PUTRA MALAYSIA, MALAYSIA; JO ANN HO, UNIVERSITI PUTRA MALAYSIA, MALAYSIA; SIEW IMM NG, UNIVERSITI PUTRA MALAYSIA, MALAYSIA; ROSMAH MOHAMED, UNIVERSITI PUTRA MALAYSIA, MALAYSIA

AN EMPIRICAL STUDY ON SOCIAL COMMERCE PURCHASE INTENTION AMONG MALAYSIAN YOUNG CONSUMERS

1145_Mng_1107: HEW WING WAI, HELP UNIVERSITY, MALAYSIA; WONG SIEW CHIN, HELP UNIVERSITY, MALAYSIA

SURVIVABILITY OF PUBLIC LISTED COMPANIES IN MALAYSIA

1253_Econ_1029: SITI SARAH ALYASA-GAN, UNIVERSITI TEKNOLOGI MARA, MALAYSIA; NORLIZA CHE-YAHYA, UNIVERSITI TEKNOLOGI MARA, MALAYSIA

UNEARTHING AUDITING’S IMPACT ON FINANCIAL PERFORMANCE IN MALAYSIAN ORGANIZATIONS

1005_Acc_1005: AI-FEN LIM, UCSI UNIVERSITY, MALAYSIA; WEI-JIEN HENG, UCSI UNIVERSITY, MALAYSIA; MOHAMMED ALI NASR ALSHAMERI, UCSI UNIVERSITY, MALAYSIA

A CONCEPTUAL FRAMEWORK FOR INVESTOR’S TRADING BEHAVIOR: AN ANALYSIS ON BEHAVIORAL FINANCE AND SOCIAL DIMENSION PERSPECTIVE

1030_BehFin_1007: NISHA SHANKAR, CHRIST UNIVERSITY, INDIA; K.SAKTHI SRINIVASAN, VIT BUSINESS SCHOOL, INDIA

THE IMPACT OF BRAND EQUITY ON PURCHASE INTENTION TOWARD HERMS C ENTERPRISE

TEO KAR QING, UNIVERSITI TEKNOLOGI MALAYSIA, MALAYSIA; ADAVIAH MAS’OD, UNIVERSITI TEKNOLOGI MALAYSIA, MALAYSIA; ZURAIDAH SULAIMAN, UNIVERSITI TEKNOLOGI MALAYSIA, MALAYSIA; THOO AI CHIN, UNIVERSITI TEKNOLOGI MALAYSIA, MALAYSIA; NORHAYATI ZAKUAN, UNIVERSITI TEKNOLOGI MALAYSIA, MALAYSIA

DETERMINANTS OF VISITORS’ REVISIT INTENTION TO THE PHILIPPINES’ CREATIVE TOURISM ATTRACTIONS

1530_Tourism_1022: LYLA DEE DELA PENA ASPERIN, LIMKOKWING UNIVERSITY OF CREATIVE TECHNOLOGY, MALAYSIA

ROLES OF MOTIVATION OPPORTUNITY ABILITY (MOA) THEORY AND REGULATORY FOCUS THEORY ON SUSTAINABLE APPAREL PURCHASE INTENTION

1498_Market_1121: NORNAJIHAH NADIA HASBULLAH, UNIVERSITI TEKNOLOGI MALAYSIA, MALAYSIA; ZURAIDAH SULAIMAN, UNIVERSITI TEKNOLOGI MALAYSIA, MALAYSIA; ADAVIAH MAS’OD, UNIVERSITI TEKNOLOGI MALAYSIA, MALAYSIA; THOO AI CHIN, UNIVERSITI TEKNOLOGI MALAYSIA, MALAYSIA.

THE ATTITUDE OF FOLLOWER TOWARDS ENTREPRENEUR SOCIAL MEDIA CONTENT: AN INFLUENCER MARKETING PERSPECTIVE.

1480_Market_1103: REE CHAN HO, TAYLOR’S UNIVERSITY, MALAYSIA; QIAN YEE CHENG, TAYLOR’S UNIVERSITY, MALAYSIA

MARKETING EDUCATION: THE HYBRID EXPERIENTIAL-TECHNOLOGY (HYBRID E-T) LEARNING PEDAGOGY FOR HOTS

1273_Edu_1002: JESSICA SZE YIN HO, HERIOT-WATT UNIVERSITY, MALAYSIA

ACADEMIC JOURNEY FROM CHINA TO MALAYSIA VIA AVID E-EDUCATION: THE MULTI-LAYERED INTERNATIONAL BUSINESS MODEL AND BEYOND

1292_Edu_1021: PRAVINA MANOHARAN, UNIVERSITI SAINS MALAYSIA, MALAYSIA; SOUBA RETHINASAMY, UNIVERSITI MALAYSIA SARAWAK, MALAYSIA

HOPE AND COPING STRATEGIES AS PREDICTORS FOR MENTAL HEALTH AMONGST MALAYSIANS

1359_Psych_1007: HONG KAH KAY, TAYLOR’S UNIVERSITY, MALAYSIA; LIM HOOI SHAN, TAYLOR’S UNIVERSITY, MALAYSIA

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